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How To Name Your Startup: A 9-Month Journey Through Rebranding

Note: This was originally published on the Learndot blog. This is the story of how we rebranded Matygo to Learndot and the lessons learnt along the way. Much of the advice is also applicable to new...

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TechCrunch vs. Hacker News: Which is the better front page for your launch?

Disclaimer: This is a single experiment. We are a B2B SaaS startup. We only launched once, at a specific time and date with millions of things beyond our control. Keep that in mind. Your mileage may...

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Weight Loss and Handstands.

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Selling Learndot and Joining Twitter.

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Four Rules for Starting a Startup.

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I’ve decided to use my full name on the internet.

I’ve decided to use my full name for my internet identity. Offline, I’m still going by “Paul,” like I always have. I like to imagine that if someone is looking for me online, they could find me. Using...

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Software Engineering vs. Product Manager Salaries (at Facebook & Google)

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Reverse Engineering the CompStak Demo Day pitch

A few weeks ago, GrowLab co-founder Debbie Landa sent out the latest 500 Startups demo day video with a simple one-liner “Hey - this is how you present.” The first one, CompStak, is killer. 3 minutes...

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Engineering vs. Product Manager Salaries (at Facebook & Google)

Note (2019): I wrote and published this long before I was hired at Google. I’m keeping it up for historical purposes, but I have not revisted it since publication. I do not endorse any of it today.Note...

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